Comments on: Cookies and their effect on the "Unique Visitors" metric http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html Increasing Front Page Performance for Online Media Sun, 05 Feb 2012 18:20:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Spencer Drager http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html#comment-165265 Spencer Drager Fri, 22 Jul 2011 21:15:29 +0000 http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-the-unique-visitors-metric.html#comment-165265 A combination of IP and cookie analytics eventually needs to be used. IP alone is inaccurate, especially as more and more users travel the web through NAT, a gateway. A company with 1,000 employees may surf the web from a single external IP. Same with univerisities, and many other organizations. IPs in conjunction with cookies can be analyized to find patterns and abusers or suspicious users and blacklist them. Google does this. A combination of IP and cookie analytics eventually needs to be used. IP alone is inaccurate, especially as more and more users travel the web through NAT, a gateway. A company with 1,000 employees may surf the web from a single external IP. Same with univerisities, and many other organizations.

IPs in conjunction with cookies can be analyized to find patterns and abusers or suspicious users and blacklist them. Google does this.

]]> By: Computer Tricks... http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html#comment-54330 Computer Tricks... Thu, 16 Jul 2009 20:04:20 +0000 http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-the-unique-visitors-metric.html#comment-54330 Thanks for your reply, I totally agree with you about Yahoo and Google, but is it the same analytics that should be used for marketing investors? I don't think so. Because they know that cookies are not reliable. How about a program that will hit on you site each 20 seconds, and then reset the cookies. You may get more traffic than yahoo or google themselves. What I am saying is that most traffic analysis for number of page viewed for example is based on cookies, but unique visitors calculation are not always based on cookies. Statistics on my blog on over-blog.com are based on Ip address, which are a better way of calculation. I am not so into that stuff, specially on Yahoo and Google, but I don't think that Advertisers will pay such big amounts of money for a potential program that just deletes cookies and enter the site! Thanks for your reply, I totally agree with you about Yahoo and Google, but is it the same analytics that should be used for marketing investors? I don’t think so. Because they know that cookies are not reliable.
How about a program that will hit on you site each 20 seconds, and then reset the cookies.
You may get more traffic than yahoo or google themselves.
What I am saying is that most traffic analysis for number of page viewed for example is based on cookies, but unique visitors calculation are not always based on cookies.

Statistics on my blog on over-blog.com are based on Ip address, which are a better way of calculation.

I am not so into that stuff, specially on Yahoo and Google, but I don’t think that Advertisers will pay such big amounts of money for a potential program that just deletes cookies and enter the site!

]]> By: Dennis R. Mortensen http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html#comment-54318 Dennis R. Mortensen Thu, 16 Jul 2009 17:22:32 +0000 http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-the-unique-visitors-metric.html#comment-54318 Hey Computer Tricks. Sorry mate, but your are wrong. Yahoo Web Analytics and Google Analytics (just to name two) are both reliant on Cookies to determine Unique Visitors. And so is most of the industry, way beyond analytics actually. Cheers d. Hey Computer Tricks.

Sorry mate, but your are wrong. Yahoo Web Analytics and Google Analytics (just to name two) are both reliant on Cookies to determine Unique Visitors. And so is most of the industry, way beyond analytics actually.

Cheers
d.

]]> By: Computer Tricks... http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html#comment-54317 Computer Tricks... Thu, 16 Jul 2009 16:54:08 +0000 http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-the-unique-visitors-metric.html#comment-54317 I don't think it is accurate to say that unique visitors are related to cookies. This thing was related long ago. Nowadays, big sites work on UNIQUE IP address, helped by a cookie. So to inflate you results you might need to change your IP. I don’t think it is accurate to say that unique visitors are related to cookies. This thing was related long ago. Nowadays, big sites work on UNIQUE IP address, helped by a cookie. So to inflate you results you might need to change your IP.

]]> By: Populäre Irrtümer, heute prominent plaziert http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-unique.html#comment-22110 Populäre Irrtümer, heute prominent plaziert Wed, 07 Jan 2009 14:16:57 +0000 http://visualrevenue.com/blog/2007/06/cookies-and-their-effect-on-the-unique-visitors-metric.html#comment-22110 [...] User vs Unique Devices noch gar nicht berücksichtigt. Eine gute Zusammenfassung zum Thema gibt es hier und natürlich bei der Web Analytics Association. Den Google Suchergebnissen zur Definition von [...] [...] User vs Unique Devices noch gar nicht berücksichtigt. Eine gute Zusammenfassung zum Thema gibt es hier und natürlich bei der Web Analytics Association. Den Google Suchergebnissen zur Definition von [...]

]]>