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Archive for July, 2007

Where’s Dennis? – a comment about Web Analytics in Asia

Monday, July 30th, 2007

I recently returned from a month in Singapore, where I had the opportunity to explore the Asian Web Analytics market (as far as Singapore represent the region, which of course is not a fair representative). This is no Forester or Gartner in depth market analysis; this is my own very subjective comment and view after:

Meeting [...]

Top 10 Web Analytics Blogs – July 2007

Friday, July 27th, 2007

I set of on my blog journey back at the end of February 2007 (exactly 4 months ago today) – and was really cheerful to see that after 2 months (mid April), that I made it onto the Avinash - Top 10 Web Analytics blogs (as a personal recommendation). The new new list is out [...]

What and how to measure Media and Content websites

Thursday, July 26th, 2007

By media and content websites, I am talking about pure online media properties like CNET as well as companies (e.g. traditional newspapers like New York Post) who must somehow, either be in the midst of an involuntary transitioning of readers, from offline content consumption (their paper) to online content consumption (their website) – or in [...]

Web Analytics educational opportunities (…and prophetic blogs)

Saturday, July 21st, 2007

John Lovett from Aberdeen recently (July 2007) produced a review of the educational opportunities (Analytics University: Part I and Part II ) that companies, analytics practitioners and aspiring web analysts can take to further their knowledge of web analytics. He split this into four different avenues as of today:

Vendor Sponsored Programs
Analytics Consultants, Blogs and [...]

What and how to measure Social Networking websites

Saturday, July 14th, 2007

By social networking websites, I am talking about the likes of Facebook, Myspace, Linkedin, Xing and StudiVZ (and of course any other web property who are engaged in Social Media activities – like any decent blog you know).
Social Networking is the prime headline for Web 2.0 and highly successful so far. This fact only leading [...]

Tracking RSS subscribers via the IMG tag - a quick Web Analytics HACK

Thursday, July 5th, 2007

The single most intriguing KPI running a blog is: “# RSS Subscribers” – and most of us, get our daily fix through FeedBurner or a similar service. BUT there is typically a disconnect between this essential blog KPI and the remaining KPI’s, which usually are tracked by ones preferred Analytics Tool such as IndexTools, WebTrends [...]

Book: Whatever You Think, Think the Opposite

Monday, July 2nd, 2007

Most of the reviews that I have read about: Whatever You Think, Think the Opposite by Paul Arden have been negative and therefore it is with even more pleasure that I highly recommend it. The “book” is quite small. It is also fairly short. But Paul’s statements are extremely strong and you know he is [...]