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Archive for June, 2008

Briefing on Web Analytics and the Yahoo! acquisition of IndexTools

Friday, June 20th, 2008

I am participating in a Snow Valley briefing on how the Yahoo! acquisition of IndexTools affects the web analytics market. Thursday 3rd July 2008.

- An introduction to Index Tools and how it can help your business
- How organisations can get access to Index Tools now
- What the deal means for clients using Index Tools already
- How Index Tools compares to other analytics packages in the market
- How to get the most from Index Tools

Y! IndexTools - Add New Web Analytics Accounts Feature reactivated!

Friday, June 13th, 2008

Hi, there has been a bit of a, Yahoo IndexTools Web Analytics for Free, debate over at the Yahoo Web Analytics Forum and also a splendid post by Eric Peterson (which is where I got the hilarious blog picture from) - about WHEN we will be FREE for all.
We sent out the below message on the [...]

Moving to WordPress!

Thursday, June 12th, 2008

… and as you can see; that means a bit of clutter while moving. :-)
Sorry about that! - But Joost finally persuaded me.
See you soon, with real content and insight!
Cheers :-)
Dennis R. Mortensen

Siegert from These Days Interviews Dennis R. Mortensen

Wednesday, June 4th, 2008

My good friend Siegert from These Days interviewed me the other day – over at his blog ActiveMetrics. We talked about the following exciting subjects:

- What is the USP of your WA solution?
- From your experience, do you see a difference between the WA market in the US and Europe?
- How do the three supposedly most advanced regions of Europe compare in level of Web Analytics advancement?
- What’s your opinion on Eric Peterson’s suggestion to setup a separate WAA for Europe?
- What will be the next step or hot topic within WA? How do you see the evolution?