I did a Presentation and Talk in Boston not long along (Internet Retailer conference in June), about how e-commerce (store) owners could easily take advantage of their analytics package. It ended up being two simple and very actionable ideas (tricks), which I believe most folks should be able to take advantage of. I wrote two separate posts on this:

• Using a Page Revenue Participation metric for Conversion Optimization
• Using Web Analytics Metric Alerts for Search Phrase Opportunity Insight

BUT I just made the effort (it is summer after all) in uploading the actual presentation to slideshare; a presentation which you can find embedded below – the post’s hold my commentary, whereas the presentation only served as a backdrop for my song and dance show.

Cheers :-)
/ Dennis Mortensen (@dennismortensen)