27

Jul

By Dennis R. Mortensen
Announcing: Funding, Advisors and Employees

Today is a fantastic day. First, we just announced our Series A Seed Funding. Second, with funding comes access to advisors and partners such a Eric Hippeau, Kenneth Lerer (Huffington Post co-founder), Fabrice Grinda, Ron Conway from SV angel and some fantastic entrepreneurs and angels. Third, new super smart team mates started this week. Fourth, we started providing home page content recommendations for one of the big three networks in the US. *plus a refresh of our website :-)

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27

Jul

By Dennis R. Mortensen
Visual Revenue secures Series A Seed Funding (Press release)

New York, NY, July 27th, 2011 – Visual Revenue Inc., the market leader in predictive analytics for online media, today announced that it has secured $512K in funding led by Lerer Ventures, SV Angel, Kima Ventures and NYC Seed and joined by 10 individual Angel investors. This investment will primarily help fuel the Company’s product development.

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07

Jul

By Dennis R. Mortensen
LAUNCH: Editorial Instructions (*How to Snooze a front page content recommendation)

Today sees us roll-out Temporary Editorial Instructions to all our customers – and Charlie is sending hundreds of users emails as we speak. Splendid! I am personally super thrilled to see us continue to expand in this Editor Friendly direction – and cement our status as the most sophisticated and powerful front page programming tool for publishers in the world today. Temporary Editorial Instructions have been designed so the Editor can communicate with the Platform.

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01

Jul

By Dennis R. Mortensen
Trading floor versus Newsroom

Food for thought. When we provide our predictive recommendations for what articles to promote on the front page of a news media destination, where and for how long – I tend to paint a picture of a Wall Street trading floor for those in the newsroom still skeptical about data as a valid input and proper foundation for decision support.

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