– I finally signed the contract with Wiley Publishing and will write the following book during the fall: Yahoo! Analytics, Tracking, Reporting, and Analyzing for Data-Driven Insights

When I commented on the book Freakonomics back in May – I had a bunch of entertaining comments about this being a book that had been out for years. With that I mind, I decided to continue my noticeably antique view of the world with a comment on an absolutely FANTASTIC book I read [...]

Most of the reviews that I have read about: Whatever You Think, Think the Opposite by Paul Arden have been negative and therefore it is with even more pleasure that I highly recommend it. The “book” is quite small. It is also fairly short. But Paul’s statements are extremely strong and you know he is [...]

On my way back… from San Francisco to Europe – I had the pleasure (I had 17 hours of travel to kill) to read Freakonomics the book. I know I am way late in commenting this book, but for some reason it did just not end up on my commute-reading-list.
Since most of you reading my [...]