I am participating in a Snow Valley briefing on how the Yahoo! acquisition of IndexTools affects the web analytics market. Thursday 3rd July 2008.

- An introduction to Index Tools and how it can help your business
- How organisations can get access to Index Tools now
- What the deal means for clients using Index Tools already
- How Index Tools compares to other analytics packages in the market
- How to get the most from Index Tools

Low priority post! It’s Christmas and I have been at world’s end another 3 times – attending ad:tech New York, IMC Stockholm and SES Chicago – and in two days, I will be back in Budapest for Holidays (more or less + – 10 working days)… No rest for the wicked heh? ;-) But first, [...]

I attended my 5th Emetrics (in Stockholm last week) this year, probably making Aurélie and I the most ‘educated’ people in the industry :-) …and Jim! – medals? :-) he he But beyond that – I was invited to speak at SMX Stockholm at the session:   Harnessing Web Analytics Tools Web analytics tools take [...]

I attended the Emetrics (Marketing Optimization Summit) in Washington DC earlier this week. And as always, with this mandatory event, everybody was there and every single minute was used ~ SUPER EVENT! .. It felt like I spoke to every single vendor, practitioner, industry analyst and blogger in the analytics (marketing optimization) industry, over the [...]

This is the third consecutive year ad:tech London is playing out – to great entertainment for all of us. I will spare you the grand review of the show where all of the major Web Analytics and other Online Optimization vendors where present – with a European flavour! we “missed” CoreMetrics and Webtrends though and [...]

I recently attended (in a stressed tour around Europe) a great event arranged by Rene, Aurelie and the rest of the tremendously smart team at OX2: Web Analytics Day Brussels 2007. The traditional Rat Pack of Web Analytics vendors participated together with somewhat local Nedstat: Webtrends IndexTools Omniture (OMTR) Nedstat Great! because the day was [...]

As we all anticipated; Lars Johansson (with a little help from us sponsors) put together a stellar web analytics Wednesday last night. And if possible even better that the last web analytics Wednesday – Stockholm (Mar. 2007). Great show Lars! The main event of the evening was the Presentation “web Analytics is easy” by Eric [...]

Thinking about Web Analytics or Increasing Publisher revenue, SES San Jose is by far the best Search Engine Strategies show out there – period! The commercial part is working and there is a clear monetary return from the event, but the real life networking (in contrast to online social networking) is simply phenomenal. You end [...]

I attended ad:tech Chicago over the last few days and I am of course cheerful (being a great fan of the long tail concept in general) – that I at long last got to see Chris Anderson. Almost worth the 17 hour trip there! :-) The following Web Analytics Vendors attended ad:tech Chicago 2007:(Which is [...]

I just returned from another trip to Amsterdam, this time participating and exhibiting at the event: Digital Marketing Event 2007 (DME) – and I must say that I am once again stunned by the level of local knowledge! I was speaking both days on the subject: “Web Reporting vs. Web Analysis – Getting to understand [...]