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Cookies and their effect on the "Unique Visitors" metric

Thursday, June 14th, 2007

There was a debate some months back on the Yahoo Web Analytics Forum about “Authenticated User IDs vs. Unique Visitors” – which I somehow participated in with the post: Visits vs. Unique Visitors vs. Authenticated Users. Here I momentarily touch the subject of why cookie’s affect unique visitors, but not really any conclusion or take [...]