12

Sep

By Dennis R. Mortensen
Web Analytics Wednesday – Stockholm (Sep. 2007)

As we all anticipated; Lars Johansson (with a little help from us sponsors) put together a stellar web analytics Wednesday last night. And if possible even better that the last web analytics Wednesday – Stockholm (Mar. 2007). Great show Lars! The main event of the evening was the Presentation “web Analytics is easy” by Eric [...]

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27

Jul

By Dennis R. Mortensen
Top 10 Web Analytics Blogs – July 2007

I set of on my blog journey back at the end of February 2007 (exactly 4 months ago today) – and was really cheerful to see that after 2 months (mid April), that I made it onto the Avinash – Top 10 Web Analytics blogs (as a personal recommendation). The new new list is out [...]

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21

Jul

By Dennis R. Mortensen
Web Analytics educational opportunities (…and prophetic blogs)

John Lovett from Aberdeen recently (July 2007) produced a review of the educational opportunities (Analytics University: Part I and Part II ) that companies, analytics practitioners and aspiring web analysts can take to further their knowledge of web analytics. He split this into four different avenues as of today: Vendor Sponsored Programs Analytics Consultants, Blogs [...]

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29

Jun

By Dennis R. Mortensen
Podcast: Web Analytics in Europe (A conversation with six experts)

I recently had the pleasure of participating in a Podcast, arranged by my de-facto EU WAA representative; Lars Johansson, with the following experts on the subject: Web Analytics In Europe. The tone of the conversation is very relaxed and it was actually tremendously fun to participate – as it was more 7 guys (and girl) [...]

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08

Jun

By Dennis R. Mortensen
Digital Marketing Event 2007 (DME) – Amsterdam

I just returned from another trip to Amsterdam, this time participating and exhibiting at the event: Digital Marketing Event 2007 (DME) – and I must say that I am once again stunned by the level of local knowledge! I was speaking both days on the subject: “Web Reporting vs. Web Analysis – Getting to understand [...]

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02

Jun

By Dennis R. Mortensen
Interview with Dennis R. Mortensen, COO of IndexTools – by Lars

Lars is somehow the de-facto European president of the WAA – or at least the one European WAA voice I hear the most :-) .. nevertheless; he has done some tremendous work in setting up Web Analytics Wednesdays in Stockholm (I attended a Web Analytics Wednesday in Stockholm – which had a whooping 70 something [...]

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