18

Apr

By Dennis R. Mortensen
Emetrics Summit Düsseldorf.

Just finished a fantastic set of authentic Sushi at an all Japanese speaking restaurant – not than I can complain about the good food at the Emetrics Summit Düsseldorf, which was super. However; this German version of the summit is still somehow limited by, the relative to the other summits, low attendee number. On the [...]

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22

Mar

By Dennis R. Mortensen
Podcast: Web Analytics and Click Fraud – Dennis R. Mortensen interviewed by industry expert Eric Enge

Eric interviewed me a good week back on the subject Web Analytics and Click Fraud for a Podcast. The summary of the podcast: Reports based analytics approaches vs. metrics based analytics approaches? The Report surfing sin The web analysts persons role in a successful analytics strategy Click fraud and comments on measurements Challenges facing the [...]

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