Optimizing News Media on the idea of people being Rational
Thursday, July 1st, 2010My point is this, some verticals, such as News Media, are not rational in nature, and as such, we cannot fairly expect our rational models to be instant true. I still believe that we (the industry) can and will succeed in increasing performance, and the above notion, is thus nothing more than a cautionary note-to-self on assuring anything I do, take that into consideration. If not directly built into a model, we should certainly accept a margin of perhaps not inaccuracy, but conceivably a performance decrease from what was to expect.
