26

Jul

By Dennis R. Mortensen
What and how to measure Media and Content websites

By media and content websites, I am talking about pure online media properties like CNET as well as companies (e.g. traditional newspapers like New York Post) who must somehow, either be in the midst of an involuntary transitioning of readers, from offline content consumption (their paper) to online content consumption (their website) – or in [...]

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27

Mar

By Dennis R. Mortensen
Comments from Search Engine Strategies – Munich 2007

I just returned from SES in Munich; and from an Exhibitor point of view – it was not that bad! :-) I was sitting in on Rand Fishkin’s presentation yesterday and beyond the usual fantastic show, he gave one memorable quote about how you could “easily” manage your online reputation – agreeing that SERP results [...]

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