27

May

By Dennis R. Mortensen
In qualitative analysis 5-8 users are enough

First; if you do not read Robbins conversion blog – add it to your list, it belongs there. Secondly, there was a great post the other day: Conversion on a limited budget: Users vs experts – which you should read. I had a reply to the post or more precisely the one comment saying: “I [...]

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22

May

By Dennis R. Mortensen
Measuring dynamic internal search performance

As a follow-up to my previous post on how to use Web Analytics to determine the width of your Internal Search Query box – I thought it would be suitable for me to deploy an internal search utility on my blog. Looking around for a solution (beyond just adding a link to technorati) that could [...]

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15

May

By Dennis R. Mortensen
Use Web Analytics to determine the width of your Internal Search Query box

This is fairly mundane task that all of us should do once in a while – making sure that one of the most important site utilities are optimized for optimal user experience (usability) and thus in the end optimal site success; as in MORE money! And the search utility can easily be concluded being among [...]

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